Toolkit guidelines offer best-practice methods for asset implementation and should be followed for any public placement of the materials.
Toolkit Downloads
Message Deck
The following message deck provides guidance for communications strategies about the Value of Water in speeches and other public settings.
Full Page Ads
Vertical ads that would work well as a flyer, in a magazine or in a large publication.
Half Page Ads
Horizontal ads that would work well on flyers, or in weekly papers and programs.
Billboards
The quality of these assets can be maintained even when enlarging to the size of billboards.
Bill Stuffers
These materials are designed as bill stuffers to package in letters to your constituents.
Bus Shelter Ads
These assets are designed for use in bus shelters.
Banners
Banners can be leveraged for large-size installations, at conferences, presentations, speeches and more.
Social Media
Use the following assets across your various social media channels in order to drive engagement.