The Value of Water Campaign
The Value of Water Campaign, staffed by the US Water Alliance, is a coalition of leading organizations and individuals from across the US water sector who are working to educate and inspire Americans about how our water is essential, invaluable, and in need of investment.
Since 2015, the Value of Water Campaign has been building public and political will for investment in America’s water infrastructure.
Our nation’s water infrastructure is at risk.
The Benefits of Water Investment
Investing in water leads to economic prosperity, improved public health and sanitation, and a higher quality of life for all.
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Better Public Health
The Covid-19 pandemic has shown that the public health benefits from safe drinking water and wastewater treatment are immeasurable.
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Increased Well-Being
If we successfully close the water infrastructure investment gap, disposable income would rise by $2,000 per American household.
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Employment Growth
With sufficient investment, the 30 largest US drinking water and wastewater utilities would be able to support 289,000 jobs by 2033.
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Boost in GDP
All industries are water industries. If we fully fund our water infrastructure needs, our country's GDP would grow by $4.5 trillion.
Bridging the Gap: The Power of Investment in Water
Our 2024 report examines two scenarios surrounding the economic impacts of federal investment in water over the next 10 and 20 years—underscoring the need for water infrastructure investments to sustain public health, quality of life, economic prosperity, and environmental integrity across the nation.
Activations
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Imagine a Day Without Water
Each year, Imagine A Day Without Water (IADWW) invites us to see how crucial our need for water really is by visualizing life without it, just for one day. Join with industry leaders, educators, policymakers, business owners, and local advocates on October 16, 2025 to celebrate water and raise awareness that water powers all of us.
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United for Water
Every dollar invested in water drives economic growth, local jobs, public health, and community preparedness. Businesses, communities, food producers, and families across the country know that when we invest in water, we all win. United for Water is helping to grow an even broader, stronger coalition to make the case for sustained water investment.
How do voters view water issues?
92% of voters identify reliable water access as a very or extremely important issue.
71% of voters believe the federal government should help reduce the likelihood of water challenges resulting from future natural disasters.
Meet the Steering Committee
Interested in learning more or joining the Value of Water Campaign?
Reach out to info@thevalueofwater.org for more information.